What is the main purpose of the Multi-Channel funnel report?

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What is the main purpose of the Multi-Channel funnel report?

Which dimension is not included in the Adwords reporting section of Google Analytics?

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Which dimension is not included in the Adwords reporting section of Google Analytics?

When you create a new Channel Grouping in a view, you can

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When you create a new Channel Grouping in a view, you can

Adding filters to a view in Google Analytics allows you to

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Adding filters to a view in Google Analytics allows you to

Adding filters to a view in Google Analytics allows you to

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Adding filters to a view in Google Analytics allows you to

The Google Analytics Data Model consists of users, sessions, and interactions. In this hierarchy, interactions include:

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The Google Analytics Data Model consists of users, sessions, and interactions. In this hierarchy, interactions include:

The Google Analytics Data Model consists of users, sessions, and interactions. In this hierarchy, interactions include:

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The Google Analytics Data Model consists of users, sessions, and interactions. In this hierarchy, interactions include:

Which of the following features allows you to join the data generated by your offline business systems with the online data collected by Google Analytics.

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Which of the following features allows you to join the data generated by your offline business systems with the online data collected by Google Analytics.

Which of the following features allows you to join the data generated by your offline business systems with the online data collected by Google Analytics.

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Which of the following features allows you to join the data generated by your offline business systems with the online data collected by Google Analytics.

Which of the following is a benefit of using segments in your data analysis?

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Which of the following is a benefit of using segments in your data analysis?

Which of the following is a benefit of using segments in your data analysis?

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Which of the following is a benefit of using segments in your data analysis?

You have defined goal X such that a particular PDF download qualifies as a goal conversion. A user comes to your site once and downloads this PDF 5 times. How many goal conversions will be recorded?

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You have defined goal X such that a particular PDF download qualifies as a goal conversion. A user comes to your site once and downloads this PDF 5 times. How many goal conversions will be recorded?

True or False: Once a view is deleted it cannot be restored.

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True or False: Once a view is deleted it cannot be restored.

What does the time lag report indicate?

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What does the time lag report indicate?

You launched several new marketing campaigns and want to be notified if any of the campaigns lead to over a 10% increase in goal conversions on a given day. Which tool in Google Analytics would you use to set up this alert?

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You launched several new marketing campaigns and want to be notified if any of the campaigns lead to over a 10% increase in goal conversions on a given day. Which tool in Google Analytics would you use to set up this alert?

True or False: When you share a link to a custom report, you share the data in the report.

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True or False: When you share a link to a custom report, you share the data in the report.

True or False: If a user views one page of a website, completes an Event on this page, and then leaves the site, this session will be counted as a bounce in Google Analytics.

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True or False: If a user views one page of a website, completes an Event on this page, and then leaves the site, this session will be counted as a bounce in Google Analytics.

You decide to run an email campaign that includes a link to your website. What would you need to do in order to track traffic to your site from this email campaign?

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You decide to run an email campaign that includes a link to your website. What would you need to do in order to track traffic to your site from this email campaign?

Which report would give you insight into how many Display conversions were assisted by Search paid traffic?

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Which report would give you insight into how many Display conversions were assisted by Search paid traffic?

Segments are subsets of your Analytics data. Which of the following are not true of Analytics segments?

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Segments are subsets of your Analytics data. Which of the following are not true of Analytics segments?

What is the URL parameter that auto-tagging appends to an AdWords destination URL?

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What is the URL parameter that auto-tagging appends to an AdWords destination URL?

Your web property is “www.example.com”. You set up a destination goal of “/thankyou” and a Match Type of “Begins with”. Which of the following pages would trigger a goal conversion?

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Your web property is “www.example.com”. You set up a destination goal of “/thankyou” and a Match Type of “Begins with”. Which of the following pages would trigger a goal conversion?

Your web property is “www.example.com”. You set up a destination goal of “/thankyou” and a Match Type of “Begins with”. Which of the following pages would trigger a goal conversion?

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Your web property is “www.example.com”. You set up a destination goal of “/thankyou” and a Match Type of “Begins with”. Which of the following pages would trigger a goal conversion?

Your web property is “www.example.com”. You set up a destination goal of “/thankyou” and a Match Type of “Begins with”. Which of the following pages would trigger a goal conversion?

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Your web property is “www.example.com”. You set up a destination goal of “/thankyou” and a Match Type of “Begins with”. Which of the following pages would trigger a goal conversion?

Your web property is “www.example.com”. You set up a destination goal of “/thankyou” and a Match Type of “Begins with”. Which of the following pages would trigger a goal conversion?

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Your web property is “www.example.com”. You set up a destination goal of “/thankyou” and a Match Type of “Begins with”. Which of the following pages would trigger a goal conversion?

Your web property is “www.example.com”. You set up a destination goal of “/thankyou” and a Match Type of “Begins with”. Which of the following pages would trigger a goal conversion?

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Your web property is “www.example.com”. You set up a destination goal of “/thankyou” and a Match Type of “Begins with”. Which of the following pages would trigger a goal conversion?

Your company runs a holiday email campaign for the month of December to drive newsletter signups. Which of the following metrics would be the best indicator of the campaign's success?

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Your company runs a holiday email campaign for the month of December to drive newsletter signups. Which of the following metrics would be the best indicator of the campaign's success?

A visitor comes to your site but stops looking at pages and generating events. Which of the following will occur by default?

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A visitor comes to your site but stops looking at pages and generating events. Which of the following will occur by default?

Which of the following is an advantage of implementing Google Tag Manager?

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Which of the following is an advantage of implementing Google Tag Manager?

True or False: The order in which filters appear in your view settings matters.

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True or False: The order in which filters appear in your view settings matters.

When a report is based on data from a large number of sessions, you may see the following notice at the top of the report: "This report is based on N sessions." You can adjust the sampling rate of the report by:

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When a report is based on data from a large number of sessions, you may see the following notice at the top of the report: "This report is based on N sessions."  You can adjust the sampling rate of the report by:

What analysis tool would you use to analyze the behavior of new customers vs. returning customers on your website?

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What analysis tool would you use to analyze the behavior of new customers vs. returning customers on your website?

What is an attribution model in Google Analytics?

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What is an attribution model in Google Analytics?

You receive an intelligence alert notifying you that there has been an unexpected spike in your traffic. Which of the following could be possible reasons for this spike?

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You receive an intelligence alert notifying you that there has been an unexpected spike in your traffic. Which of the following could be possible reasons for this spike?

In the multi-channel funnel reports, which of the following metrics would be most useful in measuring how many conversions were initiated by Paid Search?

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In the multi-channel funnel reports, which of the following metrics would be most useful in measuring how many conversions were initiated by Paid Search?

True or False: If you have updated your tracking code to analytics.js, then no additional configuration is required to track subdomains.

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True or False: If you have updated your tracking code to analytics.js, then no additional configuration is required to track subdomains.

Google Analytics uses which model by default when attributing conversion values in non-Multi-Channel Funnel reports

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Google Analytics uses which model by default when attributing conversion values in non-Multi-Channel Funnel reports

You define a Destination URL goal by

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You define a Destination URL goal by

Which of the following are possible uses of views within a single Google Analytics account?

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Which of the following are possible uses of views within a single Google Analytics account?

The User ID feature is commonly used with which of the following website scenarios?

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The User ID feature is commonly used with which of the following website scenarios?

Why can AdWords clicks differ from Analytics sessions in your reports?

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Why can AdWords clicks differ from Analytics sessions in your reports?

The Solutions Gallery allows you to import or share which of the following reporting tools or assets?

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The Solutions Gallery allows you to import or share which of the following reporting tools or assets?

What is the best analysis tool to use in order to see a traffic comparison of Converters vs. Non Converters?

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What is the best analysis tool to use in order to see a traffic comparison of Converters vs. Non Converters?

Google Analytics can identify that two sessions are from the same user if

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Google Analytics can identify that two sessions are from the same user if

Which Analytics API allows you to access your Google Analytics account configuration data?

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Which Analytics API allows you to access your Google Analytics account configuration data?

Google Analytics can collect behavioral data from which systems?

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Google Analytics can collect behavioral data from which systems?

Which reporting or data collection feature(s) do you get access to by activating Advertising Features in Google Analytics?

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Which reporting or data collection feature(s) do you get access to by activating Advertising Features in Google Analytics?

Your Multi-Channel Funnel reports have no data. What is the most likely reason?

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Your Multi-Channel Funnel reports have no data. What is the most likely reason?

The User ID feature lets you associate engagement data from multiple devices and different sessions with unique IDs. In order to use the User ID feature in Analytics you must

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The User ID feature lets you associate engagement data from multiple devices and different sessions with unique IDs. In order to use the User ID feature in Analytics you must

Which of the following statements is true about Multi-Channel Funnel (MCF) reports?

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Which of the following statements is true about Multi-Channel Funnel (MCF) reports?

What is an assisted conversion?

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What is an assisted conversion?

Which of the following would prevent URL destination goal conversions from being recorded?

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Which of the following would prevent URL destination goal conversions from being recorded?

Which of the following would prevent URL destination goal conversions from being recorded?

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Which of the following would prevent URL destination goal conversions from being recorded?

What reports would you use to determine if you should consider expanding your advertising to new markets?

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What reports would you use to determine if you should consider expanding your advertising to new markets?

Which reporting dimension would be useful to reference if you were looking to improve the user experience on your landing pages?

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Which reporting dimension would be useful to reference if you were looking to improve the user experience on your landing pages?

How would you track visitors coming from an email or newsletter campaign?

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How would you track visitors coming from an email or newsletter campaign?

The Google Analytics SDK or tracking code sends campaign and traffic source data through a number of different fields. Which of the following is one of the fields used to send campaign or traffic source data?

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The Google Analytics SDK or tracking code sends campaign and traffic source data through  a number of different fields. Which of the following is one of the fields used to send campaign or traffic source data?

When analyzing the goal flow report, you see that many users are dropping off after the second step in the funnel. With this information you can infer that:

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When analyzing the goal flow report, you see that many users are dropping off after the second step in the funnel. With this information you can infer that:

The Measurement Protocol is a standard set of rules for collecting and sending hits to Google Analytics. Using the Measurement Protocol you can

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The Measurement Protocol is a standard set of rules for collecting and sending hits to Google Analytics. Using the Measurement Protocol you can

Which of the following questions can be answered using the goal flow report?

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Which of the following questions can be answered using the goal flow report?

What is a benefit of using Google Analytics for Remarketing?

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What is a benefit of using Google Analytics for Remarketing?

You recently set up a new AdWords campaign and you are interested in using Smart Goals to optimize your performance. Which of the following is a prerequisite to using Smart Goals?

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You recently set up a new AdWords campaign and you are interested in using Smart Goals to optimize your performance. Which of the following is a prerequisite to using Smart Goals?

When should you use manual tagging?

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When should you use manual tagging?

Which of the following could be measured by defining a goal in Google Analytics?

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Which of the following could be measured by defining a goal in Google Analytics?

Which report would you use to determine the % of your site traffic that has already been to your site before?

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Which report would you use to determine the % of your site traffic that has already been to your site before?

Which of the following metrics is available when Site Search tracking is enabled?

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Which of the following metrics is available when Site Search tracking is enabled?